Marketing

Understanding Google's Link Spam Update

Understanding Google’s Link Spam Update

As a nonprofit organization, your online presence plays a crucial role in connecting with supporters, spreading awareness, and achieving your mission. One of the key factors in improving your website’s visibility on search engines like Google is link building. However, it’s essential to stay up to date with the ever-evolving landscape of search engine optimization …

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For nonprofit, the benefits In of using a Google Business Profile for non-profits make it worth spending some time on. Here are a few of those benefits.

Benefits of Using a Google Business Profile for Non-Profits

When you look up a business on Google, you will oftentimes find a profile on the right-hand side of the desktop screen. This is called a Google Business Profile. Google Business Profile is a free profile and tool offered by Google for various organizations like nonprofits to manage their online presence. A Google Business Profile …

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The Impact of Google Reviews on Nonprofit Organizations

The Impact of Google Reviews on Non-Profit Organizations

We are living in an era where just about anything can be found online, including reviews. Online reviews have become a critical factor in shaping people’s opinions about a business, product, or service. Non-profits are no exception.  Google reviews are one of the most popular and trusted sources of online reviews, and they can have …

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