Attracting your ideal donors is not easy, especially if elements of your brand are working against you. But, how do you know which elements of
If you have ever talked to a person in SEO or digital marketing, you might hear about Google algorithm changes. These are changes Google does
3 Tips for nonprofits to improve their brand consistency
Google Business Profile is a free tool offered by Google that nonprofits can use to manage their online presence. Nonprofits can provide important information about
When you look up a business on Google, you will oftentimes find a profile on the right-hand side of the desktop screen. This is called
Creating the foundation for your brand’s message is a challenge (as we discussed in a previous article HERE). But what if you’ve done all of
We are living in an era where just about anything can be found online, including reviews. Online reviews have become a critical factor in shaping
Why Brand Messaging is Difficult One of the biggest challenges nonprofits face when developing their brand is figuring out the best way to build their
If you have been using Google analytics for a while now, you probably have seen the notifications about Google changing over to what they called
A little over a third of the websites on the internet are powered by WordPress. And there are lots of good reasons for this. For
Regardless of what kind of nonprofit your organization is, you want to be found on Google. This is because both awareness, donations, and volunteerism are
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